Global Brands Focus on the Intersection of Supply Chain Security and Consumer Engagement at Amsterdam Conference

AMSTERDÃ, Holanda e Princeton, NJ - Jeremy Geelan, chairman & CEO of the 21st Century Internet Group, Inc., will be one of the keynote speakers at Systech International’s upcoming conference on serialization, global brand protection and consumer safety titled: Uniquity Europe, 2016.

A Systech, líder global em tecnologias de proteção de marcas, será a anfitriã da conferência, que reunirá gerentes de marcas globais, especialistas em cadeia de suprimentos e combate à falsificação, analistas e a mídia nos dias 6 e 7 de abril de 2016 no Amsterdam Marriott Hotel.

Geelan, an executive academy member of the International Academy of Digital Arts & Sciences, is also conference chair of the International IoT Expo™ conference series and a domain expert on “The Future of the Future,” as well as conference chair for Industry of Things World USA 2016.

Geelan is well known for his special focus on the Internet of Things (IoT) and on connection & collaboration technologies (co-technology).

“Serialization, track and trace and authentication are backbone technologies that enable the true Internet of Things,” says Geelan. “Ultimately, every product will be tracked throughout the supply chain directly to consumers, where brands will be able to engage with those consumers.”

Geelan is the founding editor-in-chief of several groundbreaking online publications, including Wireless Business & Technology, Web 2.0 Journal, Social Computing Magazine, Cloud Computing Journal and New Paradigms Journal. He served in 2008–13 as conference chair of Cloud Expo® – widely acknowledged to be the largest Cloud Computing & Big Data event in the world.

With the rapid transformation of the global supply chain, the world requires trust, security and efficiency more than ever.  Today’s brands are thinking long-term strategies beyond machinery and existing processes to safeguard their brands and engage with consumers.

“Uniquity Europe is the platform enabling our industry to collaborate in developing future-proof technologies that bridge the gap between packaging equipment, serialization, authentication and consumer engagement to create a trusted supply chain,” said Manfred Voglmaier, senior director, Europe, Systech International.

A Systech é a líder global em serialização, rastreamento, autenticação e engajamento. Além das grandes empresas farmacêuticas, os principais participantes dos setores de ciências agrícolas, saúde animal, embalagem por contrato e alimentos e bebidas usam as tecnologias da empresa.

Registre-se para a UNIQUITY Europe em https://www.systechone.com/uniquity2016eu/.

Sobre a Systech International
Com escritórios em Princeton, NJ, e Bruxelas, Bélgica, a Systech é líder global em tecnologia para segurança de produtos e proteção de marcas e consumidores. A Systech foi pioneira na serialização e está definindo o futuro da autenticação.

Com a confiança de 19 das 20 maiores empresas farmacêuticas, a Systech unifica e otimiza as tecnologias de serialização, rastreamento e autenticação empresariais para garantir a conformidade regulamentar, reduzir os riscos e aumentar a eficiência e a lucratividade.

Durante 30 anos, a inovação da Systech liderou as melhores práticas para as principais marcas dos setores farmacêutico, de ciências biológicas, de alimentos e bebidas e de bens de consumo embalados.

EUA Contato:
Ann Willets
Representante de Relações Públicas da Systech International
(908) 433-7821
aw@26FIVE.com

Contato na UE:
Andrea Muller-Beilschmidt
Marketing, Systech International
Pontbeekstraat 2, 1702 Groot-Bijgaarden, Bruxelas, Bélgica
M +49 171 76 66 518
Andrea.Muller-Beilschmidt@systechone.com