It feels good to be part of an organization that impacts lives directly through their products and solutions, but to be attributed by customers feels even better. Our customers have directly contributed their recommendations for improvements over the past year.
The Net Promotor Score (NPS) was conceived by Fred Reichheld (a Bain & Company consultant) and introduced to the world in 2003 via his seminal Harvard Business Review article, “The One Number You Need To Grow.”
NPS is a metric used by businesses to measure customer satisfaction and loyalty. It is a score given by customers in response to the question:
This question is included in all user surveys after interacting with a company employee. The possible responses range from 0 (not at all likely) to 10 (very likely), and the score assigned by the customer determines the category in which they are classified.
Promoters (9-10): This group represents your most loyal and enthusiastic customers who will keep buying and fuel growth by referring your business to others.
Passives (7-8): This group represents satisfied but unenthusiastic customers who are not actively referring your brand and are vulnerable to competitive offerings.
Detractors (0-6): This group represents unsatisfied customers who are unlikely to recommend your brand or buy from you again.
NPS scores range from -100 to 100 and are calculated by discarding the responses from the Passives category and converting the number of respondents from the other two segments into a percentage. The percentage of Detractors is then subtracted from the percentage of Promoters to obtain the final NPS.
At Systech, we believe in customer centricity and strive to provide world-class service to our customers. Our NPS score is calculated based on feedback from regularly conducted surveys sent to our users. These surveys are provided to the users after each interaction with our customer support and professional services teams.
This is just one example of how we are dedicated to our customers’ success.
We are proud of our NPS score, but it is not just a number to us. It represents our customers’ trust and loyalty, and we take that responsibility seriously. We are committed to providing our clients with the highest level of service and support. Our team is passionate about what we do, and we are dedicated to helping our clients achieve their goals. We will continue to listen to our customers and work hard to provide exceptional service every day.